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IHMN412: Tourism Product Development

Course at a glance

Next Start Date

January 2, 2018

Subject Level

Undergraduate

Course Description

Analyzes the processes used to develop tourism products and the integration of the community to enhance services and facilities to meet the needs of the visitor. Explores the key elements involved in planning, designing, and delivering tourism products. Analyses the skills and knowledge relating to creativity, market research, implementation and evaluation. Assesses approaches to feasibility analysis, packaging, distribution channels and market research. Analyzes the processes for generating tourism products integrating communities in order to enhance services and facilities, and meet the needs of the global visitor. Explores the key elements involved in planning, designing, and delivering tourism products. Analyses Discusses the skills and knowledge relating to creativity, market research, implementation and evaluation. Assesses approaches to feasibility analysis, packaging, distribution channels and market research.

Course Credits

  • 3.00

General Studies Offerings

General studies courses may be eligible for internal transfer credit into their related programs.

Start Date End Date Tuition (Domestic) Delivery
January 2, 2018 March 2, 2018 $982.00 On Campus
January 2, 2019 March 8, 2019 TBD On Campus