TRMN504: Product & Market Innovations
Tourism products and markets are analyzed through the lens of the customer experience, niche markets, and the role of physical and emotional experiences in creating a competitive advantage. Traditional paradigms for product and market development are probed; the value of emotions in attracting and retaining visitors debated; criterion for success evaluated, and performance measures examined.
General Studies Offerings
General studies courses may be eligible for internal transfer credit into their related programs.
|Start Date||End Date||Tuition (Domestic)||Delivery|
|June 8, 2020||August 21, 2020||TBD||On Campus|
|November 16, 2020||January 24, 2021||TBD||Online|